Commercial and promotion production is my first love. Nothing makes me happier than hearing a client tell me they had to hire more staff or open a second location because of how successful the ad was. In most instances, I do the entire production from start to finish. That means pre-production meetings to find out needs, writing a script and/or storyboard, doing the production shoot (lighting, camera, audio, etc.), doing graphic design work, and bringing it all together in a comprehensive manner.